{"id":504,"date":"2025-09-21T15:12:35","date_gmt":"2025-09-21T14:12:35","guid":{"rendered":"https:\/\/proces.mogensen-design.dk\/?page_id=504"},"modified":"2025-10-16T13:59:48","modified_gmt":"2025-10-16T12:59:48","slug":"content-challenge","status":"publish","type":"page","link":"https:\/\/proces.mogensen-design.dk\/?page_id=504","title":{"rendered":"Content challenge"},"content":{"rendered":"\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"484\" height=\"483\" data-id=\"543\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144326-1.png\" alt=\"\" class=\"wp-image-543\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144326-1.png 484w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144326-1-300x300.png 300w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144326-1-150x150.png 150w\" sizes=\"auto, (max-width: 484px) 100vw, 484px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"483\" height=\"483\" data-id=\"545\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144316-1.png\" alt=\"\" class=\"wp-image-545\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144316-1.png 483w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144316-1-300x300.png 300w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144316-1-150x150.png 150w\" sizes=\"auto, (max-width: 483px) 100vw, 483px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"485\" height=\"484\" data-id=\"544\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144307-1.png\" alt=\"\" class=\"wp-image-544\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144307-1.png 485w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144307-1-300x300.png 300w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144307-1-150x150.png 150w\" sizes=\"auto, (max-width: 485px) 100vw, 485px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"484\" height=\"484\" data-id=\"546\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144257-1.png\" alt=\"\" class=\"wp-image-546\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144257-1.png 484w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144257-1-300x300.png 300w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144257-1-150x150.png 150w\" sizes=\"auto, (max-width: 484px) 100vw, 484px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"486\" height=\"486\" data-id=\"549\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144247-1.png\" alt=\"\" class=\"wp-image-549\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144247-1.png 486w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144247-1-300x300.png 300w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144247-1-150x150.png 150w\" sizes=\"auto, (max-width: 486px) 100vw, 486px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"482\" height=\"477\" data-id=\"550\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144238-1.png\" alt=\"\" class=\"wp-image-550\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144238-1.png 482w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144238-1-300x297.png 300w\" sizes=\"auto, (max-width: 482px) 100vw, 482px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"354\" height=\"343\" data-id=\"547\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144003-3.png\" alt=\"\" class=\"wp-image-547\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144003-3.png 354w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Skaermbillede-2025-10-16-144003-3-300x291.png 300w\" sizes=\"auto, (max-width: 354px) 100vw, 354px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"548\" src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Gretathunbergsnickers-2.png\" alt=\"\" class=\"wp-image-548\" srcset=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Gretathunbergsnickers-2.png 1024w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Gretathunbergsnickers-2-300x300.png 300w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Gretathunbergsnickers-2-150x150.png 150w, https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Gretathunbergsnickers-2-768x768.png 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Til denne workshop var der ingen forberedelse hjemmefra.<br>Jeg havde set frem til denne dag da jeg havde forst\u00e5et opgavebeskrivelse s\u00e5ledes at man kunne bruge dagen til lige hvad man ville s\u00e5 l\u00e6nge det havde forbindelse til content. Alts\u00e5 var der et program du gerne ville blive bedre til s\u00e5 kunne du arbejde i dette med noget content baseret.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vi fik dog en opgave og beskrivelsen lyder s\u00e5ledes:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gammel reklame \u2013 ny m\u00e5lgruppe<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lav en ny version af Always \u201cLike a girl\u201d-kampagnen, men med fokus p\u00e5 stereotype opfattelser af maskulinitet<\/li>\n\n\n\n<li>Skab en produktion inspireret af Red Bull Stratos, men rettet mod studerende, der vil bryde gr\u00e6nser p\u00e5 studiet<\/li>\n\n\n\n<li>Udvid Snickers \u201cYou\u2019re not you when you\u2019re hungry\u201d-kampagnen med et humoristisk twist m\u00e5lrettet eksamensstressede studerende<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Efter lidt frem og tilbage i brainstormen valgte vi Snickers-reklamen og besluttede, at den skulle laves som en animation. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Efter en del snak frem og tilbage fik vi lavet et storyboard<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>En osende benzinslugende bil k\u00f8rer v\u00e6k fra en gruppe milj\u00f8aktivister<\/li>\n\n\n\n<li>Bilen har kurs mod en fastfoodrestaurant<\/li>\n\n\n\n<li>F\u00f8reren er en sur, trucker-agtig mand<\/li>\n\n\n\n<li>Han bestiller en Meat Lovers-menu<\/li>\n\n\n\n<li>Ekspedienten giver ham i stedet en Snickers og siger: \u201cHere Greta, grab a Snickers instead\u201d<\/li>\n\n\n\n<li>Han spiser snickeren<\/li>\n\n\n\n<li>Og vupti \u2013 s\u00e5 forvandler han sig til Greta Thunberg<\/li>\n<\/ol>\n\n\n\n<div style=\"height:29px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Jeg gik i gang med at fritl\u00e6gge en bil som vi skulle bruge i animationen, Lotte fandt fastfood restauranten og Mikkel skulle finde truckeren.<br><br>Vi kunne ikke helt ramme den rigtige stil og det var sv\u00e6rere end forventet og det endte derfor til sidst med at vi brugte chatGPT til hj\u00e6lp for at kunne generere nogle billeder i pixar stil og derfor lave en plakat lignende pr\u00e6sentation. Derfor endte min bil med ikke at blive brugt og jeg endte med at g\u00e5 i st\u00e5.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"842\" style=\"aspect-ratio: 422 \/ 842;\" width=\"422\" controls src=\"https:\/\/proces.mogensen-design.dk\/wp-content\/uploads\/2025\/10\/Optagelse-2025-10-16-143833.mp4\"><\/video><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Refleksion<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Vi havde f\u00e5et af vide at vores ide var ambiti\u00f8s og vi kunne da ogs\u00e5 godt selv se at det var tidskr\u00e6vende men var optimistiske, men tiden fl\u00f8j afsted og vi m\u00e5tte g\u00e5 p\u00e5 kompromis. Vi kom dog i m\u00e5l og f\u00e5et noget erfaring her igennem. Jeg syntes ikke altid at det er nemt at arbejde i grupper. De andre studerende er mega s\u00f8de, men vi er alle meget kreative og har hver vores ide\u00e9r og s\u00e5 er det sommetider sv\u00e6rt, hvis alle har hver sin vision og vi var m\u00e5ske ret hurtigt videre fra storyboard og id\u00e9 s\u00e5 vi m\u00e5ske ikke havde samme vision.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Til denne workshop var der ingen forberedelse hjemmefra.Jeg havde set frem til denne dag da jeg havde forst\u00e5et opgavebeskrivelse s\u00e5ledes at man kunne bruge dagen til lige hvad man ville s\u00e5 l\u00e6nge det havde forbindelse til content. Alts\u00e5 var der et program du gerne ville blive bedre til s\u00e5 kunne du arbejde i dette med&hellip;&nbsp;<a href=\"https:\/\/proces.mogensen-design.dk\/?page_id=504\" rel=\"bookmark\"><span class=\"screen-reader-text\">Content challenge<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"class_list":["post-504","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=\/wp\/v2\/pages\/504","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=504"}],"version-history":[{"count":3,"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=\/wp\/v2\/pages\/504\/revisions"}],"predecessor-version":[{"id":551,"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=\/wp\/v2\/pages\/504\/revisions\/551"}],"wp:attachment":[{"href":"https:\/\/proces.mogensen-design.dk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}